Management Marketing

student sitting at desk engaging with tutor

From the Heartland to the World: Preparing Tomorrow's Leaders.

Develop the leadership and strategic skills necessary to drive business success in a competitive global economy. You will gain hands-on knowledge in consumer behavior, digital marketing, and effective management techniques while learning to analyze market trends and lead diverse teams.

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About the Program

Program Overview
The Management Marketing program at Garden City Community College focuses on the core principles of business operations and the strategies used to effectively promote products and services.

Business and Marketing Skills
Students explore organizational behavior, analyze consumer trends, and develop professional sales skills. The curriculum is designed to strengthen leadership and communication abilities while building an understanding of how businesses operate in today’s marketplace.

Leadership and Career Preparation
Whether students plan to start their own business or lead within an organization, the program provides a strong foundation for turning strategic ideas into real business success.

Credentials

Explore the full curriculum and courses using the link(s) below!

Certificate A in Marketing Management - 18 credit hours

MGMK.CERTA

Associate in Applied Science - 60 credit hours

MGMK.AAS

Associate in Science - 62 credit hours

BSAD.AS

Transfer Information

GCCC has worked with our transfer partners create seamless transfer opportunities for students. These articulation agreements outline the pathway from GCCC to your next stop by identifying the courses you should take and how they will transfer.

Fort Hays State University - Articulation Agreement for the Bachelor of Technology Leadership Degree

Highlights

Access to real-world observations with local businesses and organizations.
Opportunities to participate in networking events, business simulations, internships, and guest speakers.
Scholarships specifically for business students based on academic merit and financial need
Learn from experienced faculty with industry backgrounds and academic expertise.

Career Outlook

Salary information is provided for general informational purposes only and represents estimates, not guarantees. Actual earnings may vary based on factors such as experience, location, and employer. Some careers may require education, certifications, or training beyond programs offered at Garden City Community College.

Program Faculty

Renee Harbin

Professor of Business View Profile

Dr. Susan Ortega